At Full Potential Running we take very seriously the people and services we work with and recommend to our teammates. The following is an evolving list of great companies, groups, people and products we have used and highly recommend:


Running Stores:



New Balance Chicago

-Full Potential Running team members get a 15% discount on all shoes and apparel (non-sale items) at the five New Balance Chicago stores. Store locations include:

  • Hyde Park (Chicago)
  • Lincoln Park (Chicago)
  • Oakbrook Terrace
  • Orland Park
  • Schaumburg


Massage Therapists (Chicago area):

Dave Davis
Licensed Massage Therapist
Specializing in Sports Massage since 1982
Inverness, IL


Marketing/Social Media:

Left Hand Marketing


Sports Medicine (Chicago area):

Scott Fonda
Sports Medicine Solutions
825 N. Cass Ave Suite 104
Westmont, IL 60559


Dr. Paul Nottoli

Vitality Chiropractic Center

768 Shoreline Dr

Aurora, IL 60504

Dr. Paul is an Integrative Diagnosis Provider and a sports injury and soft tissue injury specialist. He helps athletes restore function and eliminate pain to perform at their highest level.


Nutrition Products we recommend:


Products for athletes –

25% discount on products ordered through Coach Wallor.


Generation Ucan

10% coupon code – RUNCOACHML